Branding Options

Within promotional products, numerous branding options are available. We offer insights into various printing processes and artwork files.

Screen Print

This method is done passing ink through a mesh. A blocking stencil is placed in areas where ink is not desired then then a block or squeegee is used to move the ink across the screen to fill the mesh. Popular with printing on flat surfaces and PMS matching is available. Metallic and neon inks also available and a white or light base is recommended for the best outcome.

Artwork Specifications
- Vector format required
- Fonts and strokes need to be outlined
- Fine details may not be legible
- Please supply artwork in spot colours

Pad Print

This is a great method for printing on small products which are curved or have an uneven surface and it is achieved using a silicone pad to transfer ink. PMS matching and metallic inks are available. Prints tend to come our sharp and clean.

Artwork Specifications
- Vector format required
- Fonts and strokes need to be outlined
- Fine details may not be legible
- Neon colours are not available

Digital Print

This widely used method of printing uses CMYK to print couples photos and images. This is great for images or logo with shading and gradients and is best printed on a white background for the most vibrant results as white cannot be printed. Popular materials used are paper, labels, envelopes, badges, magnets, usbs. Digital printing are also good for all over printing, some limitations are it cannot print metallic or neon. Digital printing has a fast turnaround time.

Artwork Specifications
- Vector format or high res raster file required (raster files needs to be 300dpi or higher at actual print size)
- 3mm bleed required if printing all over
- Fonts and strokes need to be outlined
- Artwork supplied in CMYK
- Fine details may not be legible
* Metallic, white and neon colours are not available

UV Print

This is a great option for CMYK printing on dark coloured surfaces. Firstly a white base is laid down and the artwork is printed directly ontop and dried using UV light. This results in quick drying and also a slightly bumpy texture. A white outline may appear if the print is not directly ontop of the white base.

Artwork Specifications
- Vector format or high res raster file required (raster files needs to be 300dpi or higher at actual print size)
- 3mm bleed required if printing all over
- Fonts and strokes need to be outlined
- Artwork supplied in CMYK
- Fine details may not be legible
* Metallic and neon colours are not available

Sublimation Print

A digital printing process that uses heat and pressure to transfer dye onto different materials, mainly for fabrics suitable for sublimation. This is great for CMYK printing on products such as lanyards and T-shirts. Turnaround times are generally pretty quick.

Artwork Specifications
- Vector format or high res raster file required (raster files needs to be 300dpi or higher at actual print size)
- 3mm bleed required if printing all over
- Fonts and strokes need to be outlined
- Artwork supplied in CMYK
- Fine details may not be legible
- Metallic, white and neon colours are not available
- Minor bleeding may occur

Epoxy Dome

Full colour printing with an epoxy dome (resin) finish for that 3D effect. CMYK printing is printed onto stock and can be all over then covered with a clear epoxy dome finish. This is great for keyrings and other brand able items.

Artwork Specifications
- Vector format or high res raster file required (raster files needs to be 300dpi or higher at actual print size)
- 3mm bleed required if printing all over
- Fonts and strokes need to be outlined
- Artwork supplied in CMYK
- Fine details may not be legible

Laser Engrave

A popular branding method using lasers to engrave on a surface. The laser is used to remove the top layer of the material, different materials will result in a different finish and colour. Laser has a fast turn around time and long lasting, this is great for aluminium bottles, usbs, pens.

Artwork Specifications
- Vector format required
- Fonts and strokes need to be outlined
- Fine details may not be legible

Emboss

A method used to create an indent in the material used and is the opposite of desbossing. Embossing leaves a raised 3D effect and this is achieved by using a metal plate which is stamped firmly into the product. Common materials used are paper, card stock, PU leather, silicone.

Artwork Specifications
- Vector format required
- Fonts and strokes need to be outlined
- Fine details may not be legible

Deboss

A method used to create an indent in the material used and is the opposite of embossing. Debossing leaves a recessed effect and this is achieved by using a metal plate which is stamped firmly into the product. Common materials used are paper, card stock, PU leather, silicone.

Artwork Specifications
- Vector format required
- Fonts and strokes need to be outlined
- Fine details may not be legible

Embroidery

This is a commonly used method to decorate fabrics using a needle and thread or yarn. This can create a raised effect however we do not recommend artworks or logos with serifs or lots of small details as it is not guaranteed that all details will be achieved. Popular on caps, shirts, bags and other items.

Artwork Specifications
- Vector format if possible
- Fonts and strokes need to be outlined
- Fine details may not be legible